OKX and Immutable Partner to Launch Dedicated GameFi Platform

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We are excited to announce a new strategic partnership with Immutable, a leading Web3 gaming platform. This collaboration will introduce a dedicated GameFi and NFT launchpad and integrate Immutable's gaming-focused zkEVM chain into the OKX Marketplace and OKX Wallet. The initiative aims to transform how over 50 million users access and utilize NFTs and digital assets within the gaming industry.

This partnership is set to benefit game developers, players, and participants across the ecosystem through several key integrations:

A Shared Vision for Web3 Gaming

Robbie Ferguson, Co-Founder and President of Immutable, commented on the partnership: "Collaborating with OKX aligns with our mission to bring digital ownership to every player in the world. OKX's powerful ecosystem and cutting-edge technology, combined with Immutable's Web3 gaming expertise, will allow us to deliver new gaming experiences to millions of players globally."

The launch of the GameFi platform is scheduled for the coming months, strategically timed to support highly anticipated global game releases on the Immutable zkEVM chain. These include major titles like Guild of Guardians, Shardbound, and Metalcore. Games built on Immutable will gain access to OKX's vast user base and its comprehensive educational resource, Criptopedia, enabling them to reach a wider audience and significantly enhance the player experience.

Enhancing the Player Journey with Web3

Jason Lau, Chief Innovation Officer at OKX, added: "Web3 gaming is on the verge of mainstream adoption, and at OKX we are committed to ensuring our wallet and marketplace are the best ways to access this new generation of games and their assets. With over 270 titles in development on the Immutable zkEVM chain, OKX Wallet users will enjoy a seamless process for onboarding, playing, and managing their in-game assets. We look forward to unveiling the new gaming experiences this partnership will bring."

This collaboration arrives during a period of explosive growth for the Web3 gaming sector. Immutable recently reported a 900% increase in signed games in Q1 2024 compared to Q1 2023. In just the last three months, the platform has onboarded over 75 new titles, bringing the total number of games building on Immutable to more than 270. This growth solidifies its position as a market leader, consistent with the 70% market share reported by Messari at the end of 2023. These achievements, coupled with the OKX partnership, underscore the immense interest and rapid expansion within the Web3 gaming industry.

Both OKX and Immutable are confident that this partnership will significantly improve player experiences and serve as a catalyst for bringing the next billion users into the Web3 gaming market.

👉 Explore the latest Web3 gaming integrations

Frequently Asked Questions

What is the goal of the OKX and Immutable partnership?
The partnership aims to create a seamless bridge for gamers to access Web3 assets. It focuses on integrating OKX's wallet and marketplace with Immutable's gaming-specific blockchain, making it easier for players to manage, trade, and use NFTs within their favorite games.

How will this collaboration benefit game developers?
Developers building on Immutable will gain exposure to OKX's large user base of over 50 million users. They will also be able to leverage a dedicated launchpad for their games and assets, along with integrated wallet solutions that simplify the user onboarding process.

What is the Immutable zkEVM chain?
The Immutable zkEVM (Zero-Knowledge Ethereum Virtual Machine) is a blockchain scaling solution powered by Polygon. It is specifically optimized for Web3 games, offering low transaction fees, high speeds, and full compatibility with the Ethereum ecosystem, which is crucial for a smooth gaming experience.

When will the new GameFi platform be available?
The dedicated GameFi launchpad and full integration are set to go live in the coming months. The timing is designed to coincide with the launch of several major game titles on the Immutable network.

Do I need to be an expert in crypto to use these gaming features?
No. A core objective of this integration is to make Web3 gaming accessible to everyone. The seamless wallet integration and user-friendly marketplace are designed to abstract away technical complexity, allowing players to focus on the game itself.

Will OKX support assets from all games on Immutable?
With the integration of the Immutable zkEVM chain into the OKX Wallet and Marketplace, users can expect broad support for NFTs and other digital assets from the extensive library of games built on the Immutable platform.